What Is an Effective PowerPoint Presentation?

Ever used a screwdriver? What does it do? Puts the screw where it is meant to be. That is exactly what a presentation does. It drives home the main point. To elaborate, it simply puts the main idea across to the audience easily and right into their minds – where it is meant to be, and where you want it to be!

Now, suppose you are trying to fix a four-grooved screw with a flat-bladed screwdriver (meant for slotted screws). How far do you think you can get?

Well… you could try it! Or, take my word for it. It is going to take you hours or maybe days without you or the screw getting anywhere!

And, that is exactly the difference between any ordinary PowerPoint presentation and an effective PowerPoint presentation.

Any ordinary presentation would take endless number of hours to drive home the point and you are not even sure whether you succeeded in what you set out to do. Possibly in the process you would end up losing your audience. Whereas an effective presentation will make just the desired impact on your clients and hit the nail right on its head.

So the million dollar question is what does it take to give an effective PowerPoint presentation?

Primarily, keep the content brief and to the point. As the saying goes keep it Short and Simple (KISS)! If the content is simple and not too elaborate, it is quickly and easily understood by the audience. Too many ideas presented together leave the clients confused and unsure.

Secondly, you must ensure complete involvement of the audience. This can be done by welcoming suggestions, questions and active participation in any kind of activities related to the main topic. The idea is to make your presentation an interactive session and not a long, boring speech. It not only keeps the audience engrossed but also manages to keep their attention from dwindling. Remember you have managed to gather an undisturbed time slot of your audience and this is your golden chance to make the most out of this. They have come to hear you and only you!

Thirdly, make your presentation visually attractive and present your data through diagrams, charts, and illustrations. Diagrams and charts make your data easily understandable by the audience. The graphs and tables are self-explanatory and audience can easily get the message from them without reading the text.

Lastly, your first impression is your last impression. The first line may make it or break it. This includes most importantly a friendly disposition and an approachable attitude.

So, drive home the point by keeping these points in mind for your next PowerPoint presentation!